Established in 1936 in Italy as a manufacturer of aluminium and stainless steel laundry articles, Superbeta today combines unparalleled experience and state-of-the-art production facilities, that propel it to the top echelons of its industry.

Since its early days, Superbeta’s core business has been the production of a wide range of sturdy, rust-proof, Italian-made clothes airers. This consistency  has made Superbeta the ideal trading partner for national and overseas customers alike.

Thanks to constant investment-driven innovation, Superbeta can also offer its services as OEM supplier.

Design, quality, style and reliability have always been by-words for Superbeta’s products – and Superbeta’s expertise and professionalism combine to identify and develop new, ever more cost-effective production processes.

Keeping consumers’ needs firmly in its sights while striving to keep abreast of the ever-changing realities of modern distribution, Superbeta is the right partner for any success-seeking trader.